Meet Noor — EatCookJoy's AI chef assistant. Booking concierge, allergy advisor, menu builder. Available in Arabic and English, 24/7 via WhatsApp and web.
Noor is EatCookJoy's conversational AI, powered by GPT-4o and ElevenLabs voice synthesis. She speaks Arabic and English, handles bookings, allergy checks, and menu planning — 24/7.
EatCookJoy AI Chef Assistant
"Assalamu Alaykum! Welcome to EatCookJoy UAE. I'm Noor, your personal chef assistant. Whether you're planning a dinner for 4 or a feast for 20, I'll find you the perfect chef — allergy-safe, Halal-certified, and ready for your kitchen. Shall we get started?"
"I see you'd like to plan a special dinner! Tell me: how many guests are you expecting, and do any of them have dietary requirements? I can instantly filter our 100+ recipe library and match you with chefs specialising in Arabic, South Asian, or International cuisine."
"Your safety is our priority. Before every booking, I cross-check your allergy profile against every dish ingredient. Today, I'm flagging that the Lamb Biryani contains Gluten and Dairy. I've hidden 3 dishes that don't match your profile — here are the safe options for you."
"السلام عليكم! أهلاً بك في EatCookJoy الإمارات. أنا نور، مساعدك الشخصي للطهاة. سواء كنت تخطط لعشاء لـ 4 أشخاص أو وليمة لـ 20، سأجد لك الطاهي المثالي — آمن من الحساسية، معتمد حلال، وجاهز لمطبخك."
"أرى أنك تريد التخطيط لعشاء مميز! أخبرني: كم عدد الضيوف المتوقعين، وهل لدى أحدهم متطلبات غذائية خاصة؟ يمكنني تصفية مكتبتنا التي تضم أكثر من 100 وصفة على الفور."
"سلامتك هي أولويتنا. قبل كل حجز، أقوم بالتحقق من ملف الحساسية الخاص بك مقابل كل مكون في كل طبق. أخفيت 3 أطباق لا تناسب ملفك الغذائي."
● Online & Listening
Try the full AI experience on WhatsApp — same Noor, same intelligence, on your phone right now.
💬 Try on WhatsApp34 screens mapped across Web, Ops Portal, Client App, and Admin Dashboard.
Infrastructure setup on AWS Dubai region for UAE data residency. GitHub repository structure, CI/CD pipeline configuration, domain setup for eatcookjoy.com and ops.eatcookjoy.com, SSL certificates, and Cloudflare CDN configuration for performance across the GCC region.
Next.js 14 web platform with App Router and React Native mobile app. Full Arabic/English RTL toggle support with Noto Sans Arabic. Tailwind CSS for responsive design across web, iOS, and Android. Core pages: Homepage, Chef Search, Recipe Vault, and Booking Flow.
6-tab multi-step onboarding form for chefs. Document upload (Emirates ID, DHA/MOH certification, cooking video). Goal selection flow — join marketplace vs. white-label. Admin verification queue with approve/reject workflow.
Allergy declaration (12 flags, persistent profile). Dish browser with AI filtering. Chef matching results with ratings and pricing. Escrow payment integration (Stripe, Shariah-compliant, 50/50 release split). Live session tracking and post-cook review.
GPT-4o or Claude Sonnet API integration for semantic chef matching. Allergen cross-validation engine that checks every dish ingredient against the client's allergy profile. Menu auto-tagger from ingredient lists. Review sentiment analyser. Multi-factor ranking algorithm combining cuisine, allergens, location, date, and budget.
WhatsApp Business API via Twilio/Meta. Multilingual NLP handling Arabic, English, Hindi, Filipino, and Urdu. Lead capture, booking initiation, allergy intake, and chef brief generation. Smart notifications: 24h client reminder, 48h chef shopping list, post-cook review nudge.
HeyGen Live Avatar API (Phase 1) or Tavus conversation sessions (Phase 2). ElevenLabs Arabic and English voice synthesis. Avatar persona: Noor — female, UAE-appropriate appearance. Emotion engine with welcoming, advisory, and safety alert modes. Embed on website, app, and WhatsApp video reply.
Chef verification queue with document review and approve/reject. Booking management and escrow payment tracker. LLM match rate analytics dashboard. Review management and automated chef ranking. Allergen incident log. Revenue dashboard showing sessions, GMV, and chef earnings.
UAE PDPL data compliance framework. Halal certification compliance engine integrated with chef profiles. DHA/MOH verification integration for food safety. Load testing for 1000+ concurrent users. Arabic/English QA testing. Soft launch with 25 founding chefs, followed by full public launch June 2026.
Every layer of the EatCookJoy UAE platform, from frontend to AI engine.
| Layer | Technology | Purpose |
|---|---|---|
| Frontend Web | Next.js 14, TypeScript, Tailwind CSS | Server-side rendering, SEO, Arabic RTL support |
| Mobile App | React Native (Expo), TypeScript | iOS + Android from single codebase |
| Backend API | Node.js, Express, tRPC | Type-safe REST/RPC API layer |
| Database | PostgreSQL (AWS RDS Dubai) | Primary data store, UAE data residency |
| Cache | Redis (AWS ElastiCache) | Session storage, AI response caching |
| AI Engine | GPT-4o / Claude Sonnet 4.6 | Chef matching, menu tagging, NLP, allergy validation |
| Embeddings | OpenAI text-embedding-3-large + Pinecone | Semantic search over chef profiles and recipes |
| Twilio / Meta WhatsApp Business API | Chatbot, notifications, booking initiation | |
| Avatar | HeyGen Live Avatar API / Tavus | Noor AI avatar — real-time talking head |
| Voice | ElevenLabs (Arabic + English) | Multilingual voice synthesis for Noor avatar |
| Payments | Stripe + Escrow API | Shariah-compliant escrow, 50/50 release split |
| Hosting | AWS (ap-south-2, Dubai region) | UAE data residency, PDPL compliance |
| CDN | Cloudflare (GCC PoPs) | Edge caching, DDoS, WAF for Gulf region |
| Auth | NextAuth.js + JWT + OTP (SMS) | Secure authentication with UAE phone verification |
| Monitoring | Datadog + PagerDuty + Sentry | APM, error tracking, uptime alerting |
Get EatCookJoy UAE AI live in 4 phases — from demo to production-ready platform.
Add this AI demo section directly to your current www.eatcookjoy-uae.com website. No full rebuild required — a single HTML/CSS/JS block embedded in the existing page.
Connect the chatbot to a lightweight Node.js or Next.js API route calling OpenAI GPT-4o or Claude Sonnet 4.6. Real responses, real booking logic, real allergy matching.
Deploy n8n for lead routing, WhatsApp notifications, CRM handoff, chef booking confirmations, review nudges, and allergy brief generation — all without writing custom code.
Once the website experience is approved, connect Noor to a real avatar API. HeyGen for polished video generation (from $5), or Tavus for live conversational video sessions with real-time conversation URLs.
