Aziz Saif · Tech Notes
Home Websites Built Le Pearl Fashion
Multi-Brand Fashion Retail

Le Pearl Fashion

le-pearl.com

Flagship site for Le Pearl Fashion — a multi-brand retailer with stores across Oman & the UAE. Men's, women's & kids' collections, a full 16-page brand catalogue, and integrated paths to the online shop at lepearlfashion.com and the Instagram shopfront @lepearlfashion_oman. “Style that travels the Gulf.”

IndustryFashion Retail · Multi-Brand
Build Time4 days
Status● Live
Le Pearl Fashion catalogue

Built for retail storytelling

HTML5, hand-written CSS with a navy & gold palette, vanilla JavaScript for the catalogue gallery & smooth scroll. Instagram Graph embed for the live social feed, external links to the shop-online platform. Hosted on GitHub Pages at le-pearl.com.

Frontend
HTML5 + custom CSS
Navy #0a1628 & gold #c9a84c on off-white parchment — editorial fashion-magazine feel.
Typography
Playfair Display + Inter
Serif display for brand storytelling, humanist sans for shop & catalogue copy.
Catalogue
16-page Brand Catalogue
Full-resolution catalogue pages with lightbox zoom — browsable without a PDF download.
Social
Instagram Shopfront
Direct link-out to @lepearlfashion_oman — the primary shop-along channel for Gulf customers.
Commerce
lepearlfashion.com Handoff
Seamless route to the online shop with full checkout — le-pearl.com is the brand & story site.
Hosting
GitHub Pages + Custom Domain
le-pearl.com with CDN, SSL & instant deploys.

From catalogue PDF to live URL

The starting point was a printed brand catalogue — we rebuilt it as a responsive web experience without losing any of the editorial feel.

Brand & catalogue audit

Reviewed the 16-page printed catalogue, the Instagram presence & the existing online store to map the full brand universe.

Design tokens & system

Navy & gold palette, Playfair Display headers, Inter body — consistent with the catalogue's print direction.

Catalogue digitisation

Each of the 16 catalogue pages rendered as high-res JPGs with lazy-loading & a lightbox viewer for desktop & mobile.

Social & commerce integration

Instagram feed embed, shop-online CTA to lepearlfashion.com & direct-message links to the Oman store.

Deploy & analytics

Pushed to GitHub Pages at le-pearl.com with SSL, sitemap & GA4 tracking.

4 days
Build Time
16
Catalogue Pages
100%
Hand-Coded
2
Countries Served

What makes this site work

Details that make the site feel like a brand flagship, not a template store.

Feature
Full Catalogue Viewer
16-page catalogue at lepearl-catalogue/ — browsable page-by-page with keyboard navigation.
Feature
Instagram Integration
Live link to @lepearlfashion_oman — the primary customer channel for new drops & DMs.
Feature
Oman & UAE Store Paths
Location-aware store finder with Google Maps embed for both markets.
Feature
Brand-Story Hero
Editorial brand-story section that sets Le Pearl apart from commodity retailers — multi-brand curation, not a marketplace.
Feature
Shop-Online Handoff
Prominent CTA to lepearlfashion.com — clean split between “discover” (le-pearl.com) & “buy” (lepearlfashion.com).
Feature
Lightweight & Fast
No framework tax — pages ship in under 80KB of CSS & zero JS dependencies.

See it live

Open the production site to experience the design, content & interactions firsthand.

Visit le-pearl.com →