Run your own marketing
for stackbirds.xyz.

Overview · 2 minute read

What this playbook gives you.

A reproducible, click-by-click setup so the Stackbirds team can run social-media marketing themselves — no agency retainer, no per-post fee. The same AI workflow shown in the reference video, but every prompt, the brand lock, and the publishing schedule are pre-wired for stackbirds.xyz — process mapping, automation and software implementation, done for you.

The three-tool stack

Two free-but-essential tools you'll also use: LinkedIn (Stackbirds' #1 B2B channel) and WhatsApp Business — where discovery calls get booked.

Playbook colour & voice (used everywhere below)

Stackbirds voice: a pragmatic automation consultant. Plain-spoken about hours saved and processes fixed, no buzzwords. Always tagged #Stackbirds #DoneForYou.

Step 1 of 8

1 Prerequisites & accounts.

Create the three accounts before anything else. The Claude.ai subscription is the only mandatory paid cost up front (USD 20/mo minimum).

For assets, grab the Stackbirds logo (PNG, transparent), the verified NAP (stackbirds.xyz · WhatsApp), 10–15 before/after process screenshots or client-win visuals, and the violet #8B7CF0.

Step 2 of 8

2 Install Claude Code in VS Code.

A one-time, five-minute install. Once Claude Code is wired into VS Code, you run everything from inside the editor.

1. Open VS Code → click the Extensions icon in the left sidebar.
2. Search "Claude Code" → install the one by Anthropic.
3. Create a local project folder — e.g. stackbirds-marketing — via File → Open Folder.
4. Drop in your brand assets (logo, photos, brand_voice.md).
5. Click the Claude Code icon (top-right), sign in, set mode to "Edit Automatically".

Step 3 of 8

3 Generate social media content.

Drop these two prompts into Claude Code, one after the other. The first does the research; the second writes the per-platform .md files for a real Stackbirds topic.

Research which repetitive business tasks an SMB should automate first in 2026 (invoicing, lead follow-up, scheduling, reporting) and the time and money it saves, and write a thought-provoking LinkedIn post for SMB owners and operations managers, for a done-for-you automation studio (stackbirds.xyz). Voice: a pragmatic automation consultant — plain-spoken about hours saved, no buzzwords. No fluff openers.

Create a file in this project for a LinkedIn post, plus files for a LinkedIn article intro, Instagram caption, a YouTube description and a Google Business Profile post — each respecting that platform's limit and tone. Keep the Stackbirds voice. Lead with a concrete result (this task took 3 hours a week, now it's automatic). Always include #Stackbirds #DoneForYou and 1-3 reach tags from {#BusinessAutomation #SMBtools #AIforBusiness #ProcessMapping}. Add a one-line CTA to book a free process audit.

Step 4 of 8

4 Set up brand voice (memory.md).

One short conversation locks the Stackbirds voice into a memory.md file — Claude reads it for every future post.

Can you incorporate my brand voice for these posts and for posts moving forward?

Claude asks four guided questions — answer them for Stackbirds like this:

Step 5 of 8

5 Connect the Blotato MCP server.

Grab the setup command from Blotato Settings → APIs → Copy Setup Command, then paste it into Claude Code with the wrapper below.

claude mcp add blotato \
  --url https://mcp.blotato.com/mcp \
  --header "blotato-api-key: YOUR_API_KEY"

Add the following MCP server as if you were running the `claude mcp add` command,
and add it to user scope in .claude.json. Create the file if it doesn't exist.

[paste the Blotato setup command here]

Then restart Claude Code.

Step 6 of 8

6 Generate a branded visual.

With a post file open, prompt Claude. It calls the Blotato MCP server, fetches templates, and ships the visual to your Blotato library.

Make a clean before/after process visual from the post for LinkedIn. Use the Stackbirds brand: plum background, violet (#8B7CF0) accent, sunshine (#FEC84B) callouts, logo bottom-right. Two columns: "Before: 3 hrs/week manual" vs "After: automatic". Send it to Blotato.

Available Blotato visual templates

Step 7 of 8

7 Connect social accounts in Blotato.

In Blotato: Settings → Accounts → one-click OAuth for each network. Do this once; if a token expires, return here and hit Reconnect.

For Stackbirds, priority connection order is LinkedIn → YouTube → Instagram → Facebook. LinkedIn is where SMB owners and ops managers decide to fix a process; YouTube is the long-tail engine for "how to automate [task]" queries — don't skip it.

Step 8 of 8

8 Post & schedule via Claude Code.

Tell Claude in plain English what to do — it talks to Blotato in the background. This is the part an agency charges thousands for.

Post the before/after process visual to LinkedIn now, schedule the stat-card Reel for tomorrow 8am UAE time, the automation explainer for Wednesday 1pm, and the Google Business Profile post for Sunday morning. Tag all #Stackbirds #DoneForYou and add 1-2 reach tags from {#BusinessAutomation #SMBtools #ProcessMapping}.

• View what's queued in Blotato → Calendar.
• If a post fails, check Settings → Accounts → Reconnect, then retry.
• For Stackbirds, strong windows are Sun–Thu 7–9am (owners on LinkedIn) and 1–2pm. Push year-start and quarter-start automation content when teams plan.
• Mirror every enquiry into your closing channel: WhatsApp / a booked discovery call — that's where Stackbirds scopes the work.

Downloads & resources

Direct downloads — no hunting.

Everything in one place: the Stackbirds starter kit, plus the closest public Claude Code marketing tooling (creator Zubair Trabzada, 1.7k★).

Reference video

Watch the full tutorial.

The single reference video that explains the whole AI workflow end-to-end — same eight steps. Watch it once, then keep this playbook open. Every prompt above is already Stackbirds-flavoured.