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Marketing · Campaigns Hub · May 2026

Every campaign, one click away.

Full-view per campaign — infographic, app features, social captions, viral video scripts and a campaign avatar. New campaigns slot in here as we run them.

Featured Campaign · Public Short URL
🍖 Nihari — The dish your wife never cooks, tonight in your kitchen.
azizsaif.com/eatcookjoy-uae-nihari
Open Campaign →

Shareable public link — no /eatcookjoy-playbook/ in the URL. Safe to drop in ads, decks and social posts.

External Sites

The wider marketing universe.

Two sister properties feed into and from this playbook. Open them in a new tab — they live outside the playbook directory.

eatcookjoy-marketing.com

The standalone marketing site — ads, landing pages, lead-capture funnels. The campaigns that run live to customers.

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www.eatcookjoy-uae.com

The consumer site — the booking funnel itself. Every campaign drives here for conversion.

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Campaigns

Live & upcoming campaigns.

Each card opens the full creative brief — mindtree infographic, app feature notes, three social captions, TikTok + Reels scripts, and the campaign avatar.

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Marketing · Go-to-Market · US · San Francisco
EatCookJoy SF — Launch Playbook
azizsaif.com/eatcookjoy-sf-launch
The full 8-week hybrid launch plan for San Francisco — Union Square 5km bullseye, week-by-week tasks, email & SMS sequences, social posts, partner plan, metrics & budget. Grounded in the SF feasibility numbers. Public shareable link. Open the SF launch plan →
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Marketing · Brand Guidelines · 2026
EatCookJoy UAE — Brand Brief 2026
azizsaif.com/eatcookjoy-playbook/marketing/brand-brief
The foundational brand brief every post starts from — who actually books, what most people get wrong, how EatCookJoy sounds, raw content material, where to show up, and the 7 post types that work every time. Read this before writing any caption. Open the brand brief →
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Marketing · Design · Inspiration
Design ideas for website — food & creativity
azizsaif.com/eatcookjoy-playbook/marketing/design-ideas
Where to pull world-class web-design ideas for a food brand — Awwwards for the wow factor, Dribbble for the visual details, Mobbin for proven UX. With a simple workflow to turn inspiration into a shippable EatCookJoy look. Open design ideas →
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Marketing · Audit + Copy · May 2026
The Marketing Audit 2026 — Scored 63/100
azizsaif.com/eatcookjoy-playbook-marketing-2026
A full 6-dimension marketing audit + copywriting report (64/100) of eatcookjoy-uae.com — top-5 priorities, before/after copy and a 90-day roadmap. Headline finding: ~28 CTAs dead-end on the app login wall. Open the audit →
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Market Intelligence · May 2026
The Private Chef Report
azizsaif.com/eatcookjoy-playbook/marketing/chef-market-report
UAE private-chef market sized at USD 41M → 62M by 2030 (7.3% CAGR). Ten platforms benchmarked, three commission models decoded, five strategic takeaways for an on-demand chef build. Sources: Grand View Research, Sharetribe, platform data. Read the report →
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Marketing · Daily Automation · Live Archive
Daily Reel Playbook — one chef, one dish, every day
azizsaif.com/eatcookjoy-playbook/marketing/daily-reel-playbook
A fully automated 18s chef-explainer reel every day (Higgsfield → Veo → blotato), with the full 7-day halal rotation — scripts, recipes, captions — plus a live archive of every reel already published to @eatcookjoyuae. Open daily reels →
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Marketing · Video Prompts · All in one place
EatCookJoy Video Prompts — copy-ready
azizsaif.com/eatcookjoy-playbook/marketing/video-prompts
Every video prompt in one place — the 10 Blotato 12-second real-human, lip-synced reel prompts plus the 5-slide 9:16 social-video master prompt. One-tap Copy on every block, with Blotato & Perplexity build links. Open video prompts →
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Marketing · Reel Factory · Render-Ready
Reel Render Prompt Sheet — Day-1 (14 reels)
azizsaif.com/eatcookjoy-playbook/marketing/reel-prompt-sheet
All 14 Day-1 reels, brand-locked and ready to batch-render in Higgsfield (Nano Banana → Veo 3.1) — one image prompt + one video/motion prompt per reel, with EN/AR captions, hashtags and exact render costs. Approve → render → auto-post to @eatcookjoyuae. Open the prompt sheet →
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Marketing · UGC · Video Scripts + Reels
UGC Reels — 5 Scripts + Generated Videos
azizsaif.com/eatcookjoy-playbook/marketing/ugc-reels
Five reusable 8-second cuisine scripts (image prompt, video prompt, voiceover) — same model, same warm excited voice — plus every reel already generated, gathered on one page. Brand-locked for eatcookjoy-uae.com. Open UGC reels →
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Marketing · AI Videos · Nano Banana MCP
Prompt → Picture animation + audio
azizsaif.com/videos
Wire Google’s Gemini into Claude Code via the Nano Banana MCP server — one prompt returns a finished animated still with matching audio. Full local setup, ~/.claude.json config and EatCookJoy prompt patterns. Open videos setup →
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Marketing · AI · Full Technical Setup
Claude Code + Blotato — Step by Step
azizsaif.com/eatcookjoy-playbook/marketing/ai-marketing-claude-code
The full technical breakdown from the YouTube tutorial — 8 visual steps, direct GitHub .zip downloads (Zubair Trabzada · 1.7k★), Blotato MCP wiring, and a reference video at the end. Built specifically for www.eatcookjoy-uae.com. Open setup playbook →
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Marketing · AI Automation
Content Automation Playbook
azizsaif.com/eatcookjoy-playbook/marketing/ai-automation
One Claude Code session plans a month of halal-first recipes, writes SEO blog posts via Arvow, designs the graphics and schedules everything to IG / TikTok / Facebook / Pinterest via Blotato. Owner: Aziz Saif. Open playbook →
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AI General Manager · Full Plan
The Full Automation Playbook
azizsaif.com/eatcookjoy-playbook/automation
6 departments, 22 AI sub-agents, one human approver — with the mind map, infographics, KPI dashboard tools, full cost breakdown, a feasibility verdict, and a layman step-by-step for the social media manager agents. Open the GM playbook →
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Marketing · SEO
SEO Playbook · UAE (Built in Claude Code)
azizsaif.com/eatcookjoy-playbook/marketing/seo-playbook
Setup, CLAUDE.md brief, 23-issue audit, keyword map across 7 emirates, content factory, GEO + AEO layer, 90-day plan. Owner: Aziz Saif. Open SEO playbook →
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Marketing · SEO · AEO · GEO
Perplexity SEO·AEO·GEO Audit (Full Report)
azizsaif.com/eatcookjoy-playbook/marketing/seo-audit
The full Perplexity audit scoring EatCookJoy across search, answer engines (snippets & voice) and generative engines (ChatGPT, Perplexity, Gemini) — with prioritised fixes. Owner: Aziz Saif. Open the audit →
A slow-cooked Pakistani Nihari.
★ Live · Campaign 01
Heritage · Pakistani · Halal-first

Nihari · The dish your wife never cooks

12-hour slow-cooked Mughal heritage in a bowl — brought to your kitchen by a vetted chef. Includes infographic, app features, Chef Ayesha avatar, three captions and two video scripts.

Open campaign
Up next

Haleem · The Ramadan King

Lentils + slow-cooked beef. Hero campaign for Ramadan 2027 prep. Same mindtree framework, new heritage block.

Up next

Saffron Mandi · Emirati at Home

UAE/Yemeni heritage. Activates the "Emirati Heritage" themed-session SKU. National Day window.

Up next

Biryani Battle · UGC engine

Hyderabadi vs Sindhi vs Lucknowi. User picks; chef matches by regional speciality. Built-in UGC angle, viral mechanic.